The power of a business – Panda Chocolate

Eliya and Daniel wanted to make their dream come true - to produce the perfect vegan chocolate. When they decided to  raise financial support through crowdfunding they had no idea where it would lead. They raised over 200,000 israeli shekels, which allowed them to go beyond their initial aspirations and establish an impressive social business and answer the vegan community’s need for high quality chocolate.

Daniel and Eliya were also surprised to reach their original crowdfunding campaign of 30,000 Israeli shekels in 15 hours. 

After raising almost seven times more than their initial goal, they decided not to settle for just expanding their production, but to establish a social business. Their business goal is to have all their stakeholders: customers, employees, and suppliers, feel that they’re a real part of the business and that their satisfaction of working together matters. They also commit to donating a fixed percentage of their income to non-governmental organizations that are protecting animals’ rights, and plan to start using only fair trade raw materials during 2016. Yet chocolate is not only about values, and in blind tasting tests, even non-vegan participants found their chocolate better than the dairy ones.. Now the growing community of vegans in Israel can finally enjoy a great locally produced chocolate! And to make the story even sweeter - Daniel and Eliya have fallen in love and become a couple.


Eliya and Daniel wanted to make their dream come true - to produce the perfect vegan chocolate. When they decided to  raise financial support through crowdfunding they had no idea where it would lead. They raised over 200,000 israeli shekels, which allowed them to go beyond their initial aspirations and establish an impressive social business and answer the vegan community’s need for high quality chocolate.

Daniel and Eliya were also surprised to reach their original crowdfunding campaign of 30,000 Israeli shekels in 15 hours. 

After raising almost seven times more than their initial goal, they decided not to settle for just expanding their production, but to establish a social business. Their business goal is to have all their stakeholders: customers, employees, and suppliers, feel that they’re a real part of the business and that their satisfaction of working together matters. They also commit to donating a fixed percentage of their income to non-governmental organizations that are protecting animals’ rights, and plan to start using only fair trade raw materials during 2016. Yet chocolate is not only about values, and in blind tasting tests, even non-vegan participants found their chocolate better than the dairy ones.. Now the growing community of vegans in Israel can finally enjoy a great locally produced chocolate! And to make the story even sweeter - Daniel and Eliya have fallen in love and become a couple.